A Plethora Of Non-Profit Fundraising Possibilities
Not long ago I made the mistake of doing an Internet seek for fundraising solutions and requesting info from various companies. Google returned over 35 million hyperlinks for the search term fundraisers. I grew weary after taking a look at the primary couple dozen. But, by the time I had completed clicking my mailbox was already bursting with an unbelievable array of fundraising prospects.
It did not take lengthy to come back to the conclusion that almost all of them had been probably put together by a really smart kangaroo, but I never did discover one which I might waste my non-profit’s time and sources on for quite a few reasons.
There are a set of problems frequent to nearly all fundraisers that make them lower than worthy of your consideration. They all involve kangaroo logic because they usually trigger organizations to leap round making an attempt one unsuccessful mission after another year after year. Most involve an upfront funding with no assured returns and no refund for unsold product. Most require a brilliant effort in organization and gross sales for junk that nobody needs or needs. Many peddle unhealthful merchandise that folks might want but do not need comparable to cookies, sweet, and pizzas. Why attempt to kill your benefactors?
With all of these unfavorable factors in mind, let’s take a hop around my e-mail inbox to examine a few of the fundraising “options” supplied by company after company. First there was the big buck training program that wished $12,000 to train seven board members on how to hold events to ask people for cash. The coaching price didn’t embody airfare, lodging, or meals. Everybody on our board hated that one.
Next got here the kill them with sugar solutions that included ready-made most likely half stale cookies, buckets of cookie dough, candies from chocolate to peppermint. Then got here the kill them with grease pizza gross sales.
Scratch cards seem to be a brand new entry into the fundraising solutions. The deal I noticed would price the organization $2000 up entrance. Then you definately needed to promote a hundred cards for an anticipated profit of $10,000. The scratchers get an opportunity to win a “free” pizza or some other delectable merchandise of junk food poison. But, what in case you had a hundred people assist group that could generate the same amount of money, and you did not need to promote them something and it did not price them something to create the contribution because it was one thing they have been doing anyway?
Then there are the cuddly teddy bears. How any folks need teddy bears? Increase your fingers. Now go within the corner and hibernate. Let’s not overlook about magazine subscriptions, greeting playing cards, and Christmas wrapping. One other healthful resolution is nitrate infused beef sticks, or artery-clogging saturated fat laden popcorn. Let’s embrace those coupon books for extra junk food treats and restaurants that are not even in your city.
I type of like the flower bulb fundraiser as a result of the product could be pretty to take a look at for a short whereas, and it wouldn’t give you a heart attack. Nevertheless it did contain upfront funding and getting a gross sales group going.
Mystery dinners might be a variety of fun if carried out properly or just deathly if not. They’re troublesome to organize and often not all that profitable or price all the trouble. I can remember working my butt off placing one of those together. It was well attended and everyone had a fantastic time. I feel we barely cleared a thousand bucks after all the expenses. Nicely, we did have enjoyable, which, in any case, is of some value, however not the main goal of a fundraiser.
You’ll be able to promote prepared-made cook books or create your personal. You can create music CDs to your specification too. But, once more there’s too much of work, upfront expenses, and not a lot revenue. Who needs to be in the advertising enterprise for a vanity publishing company that makes the bulk football designs of the revenue?
You can do smelly fundraisers too with candles, incense, soaps, automotive scents, aroma therapy, and potpourri. A more glamorous strategy gives cosmetic makeovers and images of the results, which is perhaps of some interest to a minute variety of your supporters.
I almost obtained excited when one company supplied an internet purchasing answer. However, it turned out that it consisted of a catalog of about 20 gadgets on which they offered a 50% profit. I promise, it was a bunch of crap that nobody in her/her right would possibly could presumably want or want.
One which I have to admit tickled my fancy was an outfit that would put collectively a monopoly type game tailored to your neighborhood with local businesses signing on. That is method cool, however are you able to imagine the work and the expense upfront and the sales effort it could take with no assurance of success?
One among my all-time favorites was this heart-assault particular: Hand made Pizza and Italian Specialties (pasta, strombolis, cannolis, etc. Geez, you’d assume that these fundraising kangaroos would work out that when you kill off your supporters, you’re out of enterprise.
Many companies offer Ts and Sweats with your logo at exorbitant costs. Why not just go to your local computer store, purchase some switch printer paper, and promote a print? However then, who desires a T-shirt that says fundraiser 1997-as if it would be a collector’s merchandise?
Some entrepreneurial companies assemble gives from other firms and put them all on an internet site for you–an awesome convenience–however it is nonetheless the same old drivel, and do not’ neglect that these companies are getting a share of the profit that may very well be yours.
All proper, enough kangarooing and hopping around my inbox. I believe you get the concept of the lousy fundraising gives accessible on the market. They all require effort, expense, and they’re a one shot deal. You could have to put collectively a new fundraising program year after yr for the same disappointing outcomes in spite of everything the effort or probably diminishing returns in the current economy.
What’s the answer?
The answer is straightforward. Find a fundraiser that provides a sustainable residual income with out asking your supporters to dig into their pockets in a time of a tight financial system. Discover a fundraiser that you just set into motion with little or no effort that simply keeps pumping out money like a windmill on a windy day. Find a fundraiser that doesn’t require asking the identical folks to sell stuff to individuals who don’t want or want it.
The issue is that in all of the responses I acquired as a reward for my search for fundraiser options, none satisfied my easy criteria for residual revenue. They all required upfront expense, numerous group and gross sales to the identical jaded audience. That is hardly a formulation for profitable fundraising-particularly in right this moment’s financial system.